Electronic Commerce
Readiness Self-Assessment

Are You Ready for Electronic Commerce?
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Getting ready for electronic commerce? The questions below will help you perform a self-assessment of how well prepared you are to start doing business online. It returns a customized report on what you've accomplished and what remains to be done.

Instant feedback on  off.
Market Which of the following best describes your competitive strategy? (Help)
Low cost leader
Differentiated products and services
Focus or market niche

How will you measure the success of your online presence? (Help)
Revenues from online sales
Number of e-mail addresses collected
Number of qualified sales leads generated
Number of product documents viewed/downloaded
Number of software downloads
Improvement in customer loyalty
Number of visitors
Online advertising revenues
Other

Do your products require the customer to touch and feel them prior to the shopper's first purchase? (Help)
Yes
No

Do your products or services require lots of information prior to sale or for use? (Help)
Yes
No

Are there active discussion groups that discuss products or services that you intend to offer for sale? (Help)
Yes
No
Don't know

Are there online sites that are particularly popular with buyers in your market? (Help)
Yes
No
Don't know

Agreements and Legal Considerations If you intend to sell direct, will this interfere with your current distribution strategy? (Help)
Yes
No
Don't know

Will you be violating any territory, franchise or marketing agreements by selling direct on the Net? (Help)
Yes
No
Don't know

Do you understand sales and use tax liabilities in all localities? (Help)
Yes
No
Don't know.

Are you prepared to implement the collection and payment of sales and use taxes for all localities? (Help)
Yes
No
Don't know

Do you need to calculate sales and use tax in real time? (Help)
Yes
No
Don't know

Implementation Does your Web server support secure transactions? (Help)
Yes
No
Don't know

Have you arranged with a credit card processor or online bank for verifying and settling credit card charges? (Help)
Yes
No

Do you have a merchant ID? (Help)
Yes
No

Does your Web server have integrated credit card verification software? (Help)
Yes
No
Don't know

Do you have a digital ID certificate? (Help)
Yes
No

Does your business have its own domain name? (Help)
Yes
No

Will you be offering more than a few dozen products for sale? (Help)
Yes
No

Will you be using shopping cart software? (Help)
Yes
No
Don't know

Do you have a plan to promote your Web site? (Help)
Yes
No

Operations Will you be offering consumer sales or business-to-business sales over the Net? (Help)
Consumer sales
Business-to-business sales
Both

Do you have plans, procedures, relationships, etc., to fulfill customer orders? (Help)
Yes
No

Are you currently selling the products you'll offer over the Net? (Help)
Yes
No

Will your online sales address new geographic markets? (Help)
Yes
No

Do you offer customized or configurable products? (Help)
Yes
No

Would customers benefit from discussions groups addressing common concerns? (Help)
Yes
No
Don't know

Do you have staff to interact with online customers? (Help)
Yes
No

Is most of your business from repeat purchases? (Help)
Yes
No

Will you collect customer profiles? (Help)
Yes
No

If you are selling soft goods, do you have a return policy? (Help)
Yes
No

What is your name? (We would like to know about the folks using our Electronic Commerce Readiness Self-Assessment. You may hear from us in the future but we will not give any of your contact information to anyone else.)
First Name
Last Name

What is your e-mail address?

If you have a Web site, what is the address (URL)?

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